BETHARD
World Cup Package
COMPANY / CLIENT
BethardCAMPAIGN DATE
4 weeks, 2026PRODUCT
Moving BillboardsGEOGRAPHY
Stockholm, Göteborg, MalmöNR OF VEHICLES
20 vehiclesNR OF SURFACES
40 unitsUNITS PER GEOGRPAHY
- Stockholm 10
- Gothenburg 5
- Malmö 5
RAC
21,957,920GROSS INVESTMENT
3,600,000 SEKDISCOUNT
82,61 %NET INVESTMENT
626,000 SEKOTHER INFORMATION
Maximize Bethard’s presence during the World Cup with our exclusive city package. Secure 40 strategic banner placements (8.5 sqm) in Stockholm, Gothenburg, and Malmö for a duration of four weeks.Our all-in net price covers everything from print to de-mounting. Furthermore, you will receive comprehensive documentation and live campaign data through our advanced Vision measurement technology.
16 sqm
billboard
in MOTION
Moving
BILLBOARDS
ASPACE Moving Billboards combine bold visuals with the unmatched reach of your city’s streets. Each vehicle becomes an impactful billboard that brings your campaign directly to your audience on the move, in traffic, and across neighborhoods.
Your words and your message on our advertising surfaces will reach the target group you are looking for. Reach relevant people from the city center to the suburbs and out into counties of Stockholm, Gothenburg and Malmö. Your message will live in one with the city and make an impression.
Format
16 sqm of banner per vehicle
Type of vehicle
Truck
Operates in
20 vehicles and 40 banners in Stockholm, Gothenburg and Malmö
Materialspecifikation
HÄR
billboard
in MOTION
ASPACE Moving Billboards combine bold visuals with the unmatched reach of your city’s streets. Each vehicle becomes a premium surface that brings your campaign directly to your audience on the move, in traffic, and across neighborhoods.
Massive daily reach
Our vehicles drive over 200km through high-traffic zones every day, racking up impressions fast.
Hyper-targeted exposure
Focusing on specific areas? We'll tailor the routes to match your target audience's movements.
Large-scale visibility
Each billboard spans 8 sqm per side - built to dominate the street view.