L’ORÉAL
The Arch – Always On
COMPANY / CLIENT
L'OréalCAMPAIGN DATE
365 daysSURFACES
The ArchGROSS CONTACTS
4,720,034RAC
2,950,021SOV
2,50%GROSS PRICE
1,475,011 SEKDISCOUNT
66.15%NET PRICE
499,184 SEKOTHER INFORMATION
- If joining the Grand Premier of The Triads, this SoV will be doubled to 5 %. Please see below for new numbers
GROSS CONTACTS AS PREFERRED PARTNER
9,440,068RAC AS PREFERRED PARTNER
5,900,043GROSS PRICE AS PREFERRED PARTNER
2,950,021 SEKDISCOUNT AS AS PREFERRED PARTNER
83,07 %NET PRICE AS AS PREFERRED PARTNER
499,184 SEK
ARCH
ARCH
The Arch is a one-of-a-kind digital installation shaped like an arch, creating a striking visual presence in Östermalm. As the only digital screen in this exclusive area, it offers unparalleled exposure to a distinct and influential audience.
Powered by ASPACE Vision ™ technology, The Arch provides real-time audience analytics, ensuring transparent, data-driven campaign performance. With high-impact visibility in a prime location, it’s the perfect platform for brands looking to engage unique target groups in Stockholm’s most prestigious neighborhood.
Location
Nybrogatan 51, Stockholm, Sweden
Screen size
45 sqm
Strategically placed in high-traffic areas, our screens provide advertisers with
Unmatched Reach
Engage audiences where they move, work, and shop.
Real-Time Insights
Track actual ad views and attention time with RAC™.
Data-Driven Optimization
Adjust campaigns based on real engagement metrics.