CHANEL
Innovation Hub
ASPACE Innovation Hub, we transform ideas into standout outdoor campaigns. Acting as the creative heartbeat of ASPACE, our team collaborates with brands and agencies to develop bold, data-driven concepts that make an impact.
COMPANY / CLIENT
ChanelCAMPAIGN DATE
1 week, 2026SURFACES
The TriadsINNOVATION HUB
Area DominationRAC
1,395,825 Verified ContactsSOV THE ELITE
100 %SOV THE ARCH & THE QUEEN
25 %PROJECTION MAPPING
3 hours per night for 3 nightsGROSS INVESTMENT
2,074,100 SEKDISCOUNT
31,30 %NET INVESTMENT
1,424,724 SEKOTHER INFORMATION
This Innovation Lab experience includes a mesmerizing combination of The Elite and an block domination of the most prestugeous areas of Scandinavia, Stureplan.- During 7 days, The Elite will be a captivating Chanel installation with formats including DOOH, Projection Mapping, Foil of windows, backlighting, LED-stripes around windows, framing and wall decorations. We will also include sound amplifications if wanted and a cinematic documentation with campaign report via FACIT Analytics is included in the offer.
- Please observe the price do not include the production of the content of the projection and the screen.
The Elite
NIGHT
ELITE
Located at a key intersection at Birger Jarlsgatan, next to Stureplan, The Elite is ASPACE’s top of the line, high-impact digital installation in one of Stockholm’s busiest and most prestigious areas.
With real-time audience measurement powered by ASPACE Vision™ the site offers transparent and accurate campaign insights. This one of a kind, high-resolution and full-motion establishment ensures maximum visibility and impact, making it the ultimate platform for brands to stand out in the city’s most exclusive location.
Location
Birger Jarlsgatan 29, Stockholm, Sweden
Screen size
65 sqm
The Elite
DAYTIME
The
ARCH
Located at a key intersection at Birger Jarlsgatan, next to Stureplan, The Elite is ASPACE’s top of the line, high-impact digital installation in one of Stockholm’s busiest and most prestigious areas.
With real-time audience measurement powered by ASPACE Vision™ the site offers transparent and accurate campaign insights. This one of a kind, high-resolution and full-motion establishment ensures maximum visibility and impact, making it the ultimate platform for brands to stand out in the city’s most exclusive location.
Powered by ASPACE Vision ™ technology, The Arch provides real-time audience analytics, ensuring transparent, data-driven campaign performance. With high-impact visibility in a prime location, it’s the perfect platform for brands looking to engage unique target groups in Stockholm’s most prestigious neighborhood.
Location
Birger Jarlsgatan 29, Stockholm, Sweden
Screen size
65 sqm
ASPACE Innovation Hub, we transform ideas into standout outdoor campaigns. Acting as the creative heartbeat of ASPACE, our team collaborates with brands and agencies to develop bold, data-driven concepts that make an impact.
Whether you come to us with a brief or seek fresh inspiration, we deliver fast, innovative solutions tailored for maximum outdoor engagement.
From cutting-edge digital formats to groundbreaking activations, we push the boundaries of what’s possible in out-of-home advertising.
Strategically placed in high-traffic areas, our screens provide advertisers with
Unmatched Reach
Engage audiences where they move, work, and shop.
Real-Time Insights
Track actual ad views and attention time with RAC™.
Data-Driven Optimization
Adjust campaigns based on real engagement metrics.