ASPACE is pleased to share that Daniel Nilsson is continuing with the team as Media Operations & Content Specialist, following the completion of his 14-week LIA internship and his graduation from the Digital Marketing Specialist programme at IHM Business School.
The transition from intern to full-time team member is a natural one, Daniel has already been leading the work he’ll continue to drive forward. Over the course of the LIA period, he has been responsible for ASPACE’s communication and brand presence across all touchpoints. That has included developing ASPACE’s brand voice and tone of voice in both Swedish and English, building out a consistent visual and editorial standard across the company’s content, producing news articles covering campaign activations, partnerships and trade show presence and developing the ASPACE Attention Index, set to launch soon. A recurring monthly LinkedIn newsletter benchmarking attention quality across ASPACE DOOH locations.
Beyond the content itself, Daniel has contributed to sharpening how ASPACE communicates its product and category across the company’s social channels, supporting the broader team in articulating proprietary products and metrics like ASPACE Vision™, RAC and FACIT in language that lands clearly with advertisers, agencies and retailers.
The journey from education, through LIA internship, to full employment is a path ASPACE believes in. It allows new talent to come in, contribute meaningfully from day one and grow into a role rather than be slotted into one. It also allows the company to bring people on board who already understand the work, the team and the trajectory. For Daniel, the continuation is a clear extension of what he’s already been building. For ASPACE, it’s a strong signal of how we want to develop our team going forward.
Welcome to the team officially, Daniel. Great to have you with us for the next chapter.
ASPACE is a Stockholm-based adtech company specialising in Privacy by Design, AI-powered audience measurement for DOOH and in-store Retail Media. ASPACE Vision™ is deployed across out-of-home and retail environments in Sweden and internationally, providing real-time, verified campaign data through the FACIT analytics platform.
Media contact
press@aspace.tech
